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SwipeToLaunch

VerifiedWebLive this week

Tinder-style launch directory for startups and apps

SwipeToLaunch TeamOct 26, 2026MarketingDomain control verified
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About

SwipeToLaunch is a different kind of launch directory for startups, SaaS and apps. Instead of an upvote race, visitors swipe through new products one card at a time: right if they like the idea, left if they don't. Every swipe is one vote, and the public board ranks products by the share of people who swiped right, weighed against sample size. Makers submit with one link and no account; a free listing goes live once the SwipeToLaunch badge is on their homepage.

The case

Who it is for

Makers and indie hackers launching a new startup, SaaS product or app who want an honest read on whether people like the idea. Also visitors who enjoy discovering new products one card at a time, and developers or AI agents reading launch data through the REST API or MCP.

What is broken today

In an upvote race, the count shows how many people clicked, not what share of the people who saw a product liked it. A count can't separate a small sample from a large one, so a maker learns how loud the launch was, not whether people like the idea.

What it does about it

Visitors swipe through new startups, SaaS products, dev tools and apps one card at a time: right if they like the idea, left if they don't. Every swipe is a vote, no account needed, and one vote per person per product. A product's score is the share of its swipes that said launch, weighed against sample size, so 100% from 2 swipes sits below 92% from hundreds; below 5 swipes a score is labelled Early. Makers submit with one link and no account, and the site drafts the listing from their page.

Why not the obvious alternative

An upvote board shows how many people clicked. SwipeToLaunch shows what share of the people who saw a product liked it, weighed against sample size. Every product gets a public listing page, a place in the swipe deck and a spot on the weekly board, and each past week's top three stay on a permanent page. Listing is free with the SwipeToLaunch badge on your homepage; paid plans are one payment with no renewal, and they buy placement, not votes. Developers and agents get REST, MCP and Markdown access.

Gallery

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Details

CategoryMarketing
PricingFree tier plus paid plans
LaunchedOct 26, 2026
Runs onWeb, API
Built by the makerYes

Evidence

Every claim carries a source and a date

  • domain: verified

    Source badge · verified 2026-10-26

Considered instead of

Product HuntUneedPeerlistBetaList

Named by the maker, not measured by us. It tells you what this is competing with, not which one wins.

Questions

What is SwipeToLaunch?
A launch directory for startups, SaaS and apps. Visitors swipe through new products one card at a time: right if they like the idea, left if they don't. Every swipe is a vote, and the public board ranks products by approval share, weighed against sample size.
How are products ranked?
By approval, not upvote counts. A product's score is the share of its swipes that said launch, weighed against sample size, so 100% from 2 swipes sits below 92% from hundreds. Below 5 swipes a score is labelled Early. One vote per person per product.
How much does a listing cost?
A listing is free once the SwipeToLaunch badge is on your homepage, with a followed link while the badge is up. Paid plans are one payment with no renewal: Ship $9, Boost $19 and Spotlight $29. Paid plans buy placement, not votes: every vote counts the same.
How do I submit a product?
Paste one link at https://swipetolaunch.com/submit with no account. The site drafts the listing from your page, and a moderator reviews each new listing within about a day.

Discussion

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